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When you own a business, motivation and communication become two of your biggest tools when working with your employees. These two concepts go hand in hand when you want your employees to become a trusted aspect of your business. The most important way to keep your employees motivated is to communicate with them. Let them know what’s going on with your company and make them a part of the decision-making process.

Communicating about company goals will motivate your employees to reach for those goals- If you regularly inform your employees about your goals as a company, they will feel more involved and want to take part in reaching those goals. They can also give you solid advice that you would have missed out on otherwise.

Communicating about company and community news can motivate your employees to spread the word and become involved- As a part of your community, it’s important for your company to be involved in local activities. Whether you sponsor a local team or donate to a fundraiser, becoming a part of this process helps your community and your business. Your employees should be a vital part of spreading news about company and community events and even taking part in the events on behalf of your business.

Communicating about problems in your company will motivate your employees to provide potential solutions and even prevent other problems- If you begin to notice certain problems within your company, chances are that your employees saw the warning signs before you did. If you listen to concerns from your employees, you can prevent potential problems. If your company does suffer through unforeseen circumstances, take advice from your employees. As the old adage goes, “two heads are better than one.”

Your employees know more about the minor details of your company than just about anyone else. They can be great assets for making decisions and improving your company on a daily basis. Take advantage of their knowledge and show them the respect they deserve for their work, and your business will greatly benefit.